It’s great to know that you are interested in self-publishing. This is how we started. The advantage to this type of publishing is that it gives you full control over your book—creative, financial, and marketing. Here’s a step-by-step guide to walk you through the full self-publishing process, especially helpful if you’re using platforms like Amazon KDP, IngramSpark, or others.
✅ STEP-BY-STEP SELF-PUBLISHING PROCESS
1. Write and Edit Your Manuscript
- Outline your book: Plan chapters and content flow.
- Write the first draft: Focus on completing it without perfecting.
- Revise and self-edit: Tighten content, fix structure, clarify ideas.
- Hire an editor: Consider developmental, line, and/or copy editing for quality.
2. Format the Manuscript
- Interior formatting depends on the format (eBook, paperback, hardcover):
- Use tools like Atticus, Vellum (Mac only), or Reedsy’s free tool
- Set proper trim size (e.g., 6”x9”), margins, and fonts
- Insert front and back matter (TOC, acknowledgments, author bio)
3. Design the Book Cover
- Hire a professional designer or use tools like Canva, BookBrush, or Fiverr
- Include front, spine, and back cover for print books. Get a cover made for an audiobook as well.
- Follow KDP/IngramSpark specs for bleed, barcode placement, and resolution
4. Get an ISBN (International Standard Book Number)
- Amazon KDP offers a free ISBN (only for use on Amazon)
- Or buy your own via Bowker (U.S.) for broader publishing control
- Use different ISBNs for each format (ebook, paperback, hardcover)
5. Choose Your Publishing Platforms
Here are your main options:
Platform | Best For | Notes |
Amazon KDP | eBooks + paperbacks | Free, wide reach, print-on-demand |
IngramSpark | Wider distribution (libraries, bookstores) | Set up fees, more control |
Draft2Digital | Aggregated ebook distribution | Easy interface, royalty split |
Barnes & Noble Press | Nook + print | Good for U.S. market |
6. Upload Your Book
- On Amazon KDP:
- Set book details: title, subtitle, keywords, categories
- Upload formatted interior and cover
- Set pricing and royalty options (usually 35% or 70% for Kindle)
- Order a proof copy before going live
7. Launch and Market Your Book
- Build an audience (email list, social media, website)
- Use Amazon ads or platforms like Facebook Ads
- Encourage early reviews via ARC (advanced reader’s copies) readers or influencers
- Consider book promos (e.g., BookBub, Freebooksy)
8. Monitor Sales and Optimize
- Track performance using KDP Reports or tools like BookReport, Publisher Champ or Publisher Rocket
- Update keywords, categories, and description to boost discoverability
- Keep marketing consistently and write more books!
📚 Optional But Valuable:
- Create an audiobook (via ACX or Findaway Voices)
- Publish in multiple languages
Create a companion journal, workbook, or course